Live data, not a static database
Volume, CPC, competition, difficulty, intent, and 12-month trend are fetched live per lookup from a commercial search data provider.
Keyword research tool
Keyword traffic estimator
Search volume is not traffic. Enter up to 10 keywords and get live volume, CPC, difficulty, 12-month trend, and the monthly clicks you could realistically expect at position 1, 3, 5, or 10.
Ready to estimate keyword traffic. Run a lookup to see search volume, difficulty, CPC, trend, and estimated clicks by ranking position.
Free account required
Sign in to run keyword lookups
A free account includes 30 monthly credits. Each lookup costs 1 credit and covers up to 10 keywords.
Method
Estimate keyword traffic, not just search volume.
Most keyword tools stop at volume. But a keyword with 1,000 monthly searches does not send 1,000 visits — the #1 organic result captures roughly a quarter of searches, and position 10 captures a fortieth. This keyword traffic estimator multiplies live Google search volume by published position CTR curves, so the number you plan with is clicks, not searches.
Position-aware estimates
See estimated monthly clicks at position 1, 3, 5, and 10 side by side, so ranking targets translate into traffic targets.
CTR curve
The click-through rates behind the estimate.
Public CTR studies consistently find that organic click share drops steeply by position. We apply the curve below to Google search volume to estimate keyword traffic. Real CTR varies with SERP features, brand queries, and intent — treat the output as a directional planning number.
#1 27.6%
#2 15.8%
#3 11.0%
#4 8.4%
#5 6.3%
#10 2.4%
FAQ
Keyword traffic estimates, explained.
How does the keyword traffic estimator work?
It pulls live Google search volume, CPC, competition, and 12-month trend for each keyword, then multiplies volume by published position CTR curves to estimate the monthly clicks a page would earn at position 1, 3, 5, or 10.
Why is estimated traffic lower than search volume?
Search volume counts searches, not clicks. Even the #1 result captures roughly a quarter of searches; ads, featured snippets, and AI answers absorb the rest. Estimating keyword traffic means applying a realistic CTR to the volume.
Is the keyword traffic estimator free?
The page is free to read and a free account includes 30 monthly credits. One lookup costs 1 credit and covers up to 10 keywords at once, so a free account covers 300 keyword estimates per month.
Where does the data come from?
Volume, CPC, competition, difficulty, and trend data come from a live commercial search data provider (the same source used across Traffic.Tools reports), scoped to Google US, English. It is directional data for prioritization, not a guarantee.